Before becoming a photographer and retoucher, Hennadiy studied software engineering—a field that honed his problem-solving skills and meticulous attention to detail. These qualities seamlessly carried over into his artistic career, proving that technical precision and creativity are not mutually exclusive. Today, he balances both worlds as an iOS engineer and a photographer, finding common ground in the process of troubleshooting, refining, and perfecting every detail—whether in code or in imagery. Hennadiy’s journey into photography began when he purchased his first DSLR camera at an early age, quickly becoming captivated by the power of visual storytelling.

While studying at Brooks Institute of Photography in Santa Barbara, he fell in love with beauty and fashion photography, setting the stage for an extraordinary career. He secured a highly sought-after internship with David LaChapelle, which evolved into a decade-long role working side by side with the legendary photographer as his retoucher and lighting assistant. During those ten years, Hennadiy mastered the art of post-production, learning to visualize the final image from the outset and developing an unparalleled eye for detail—skills that continue to define his work today.

A true creative at heart, Hennadiy’s photography is a striking blend of imagination, technical mastery, and post-production expertise. His ability to craft visually stunning content sets him apart in the world of fashion, lifestyle, and beauty photography. Whether in the precision of software engineering or the artistry of photography, Hennadiy is driven by a passion for creativity, problem-solving, and pushing the boundaries of what’s possible.